Fight back: Grab a cart, and make it a habit to fill the larger part with nutrient- dense edibles like vegetables, fruits, dairy, lean meats and whole grains. You can then reserve the small section up front for one or two treats.
Those free samples may seem innocuous, but they may have the power to blow up your healthy pregnancy diet. Researchers from Arizona State University found that nibbling on samples like chunks of cheesecake makes it more likely you’ll actually buy the item as well as other nutritionally suspect foods, even if you normally wouldn’t consider them to be wise choices.
Fight back: Unless the sample lady is offering up apple slices (yeah, right!), pass on those not-so-innocent nibbles.
Flex your neck
The supermarket staff doesn’t just shelve those boxes of cereal and cookies haphazardly. What you may not know is that major brands often pay grocers “slotting fees” for prime real estate on shelves, which usually means those at eye level. So, if you just purchase what you see first, there is a good chance you won’t be coming home with the most wholesome choice.
Fight back: For potentially healthier and even cheaper items, be sure that you look up and down store shelves. The best option could very well be higher up or lower down than what is staring straight at you.
A study published in the Journal of Consumer Research found that shoppers are more prone to making impulse purchases of less nutritious easy-to-grab foods—like the sweet treats that populate checkout lanes—when they pay by credit or debit card than when they are forced to hand over hard currency. You’re less likely to think twice about giving into cravings and dropping that bag of chips into your cart if you don’t have to part with the set amount of cash you have on hand.
Fight back: Outwit the checkout aisles by visiting the ATM on your way inside the store. Doing so can also trim your grocery bills in the process, as you’ll have more awareness of the money you’re spending on food when you pull out bills compared to just swiping a credit card.