The Best Cyber Monday Deals in 2023

By Published On: November 21st, 2023

The sales aren’t over yet! Don’t miss out on these extra discounts.

Please note that some products listed are linked to affiliate websites and we may collect a small commission on your purchase.

While we aren’t sure where the tradition of lining up outside big-box stores and malls, shortly after enjoying a big holiday meal with the family, to rush through the crowded aisles in the hope of grabbing the best deals began, we do know that Black Friday sales have been around since the 1950s. Cyber Monday, however, didn’t become a thing until 2005. This tradition came to be after it became clear that a lot more people are willing to search for deals in their PJs from the comfort of their couch than they are to wake up before the sun is up on a holiday weekend just to stand in line in frigid temperatures (and, honestly, can you blame them?). 

Today, Cyber Monday is one of the biggest online shopping days of the year. In fact, thanks to all of the incredible sales and promotions, Americans spent $10.7 billion on Cyber Monday in 2021 and $11.2 billion in 2022. This year, you can expect even more deals on baby gear, maternity wear, feeding essentials, toys, clothing, and more. To help you save a few bucks this holiday season, we’ve rounded up some of the best Cyber Monday sales to share with you—and we’ll continue to add to this list as more promotions get released.

Clothing and Accessories

Nest Designs

Clothing and other soft textiles for babies, toddlers, kids, and adults. 

Sale: Free tote bag with $250+ order online

Date: Monday, November 27

Petite Revery

Toddler and kids clothing. 

Sale: 20-60% off sitewide plus free shipping

Date: Monday, November 27

7AM

Vegan outerwear and stroller accessories

Sale: Up to 30% off on select products online

Date: Monday, November 27

Note: Promo code will be listed on the website

Kyte Baby

Soft and snuggly baby clothing and textiles. 

Sale: Free $25 gift card with purchase of a $100 gift card

Dates: 10:00 a.m. (CST) Sunday, November 26 through 10:00 a.m. (CST) Monday, November 27

Reima

Kids outerwear, shoes, and layers. 

Sale: 20% off orders up to $199; 25% off orders of $200+ sitewide

Dates: Wednesday, November 23 through Monday, November 27

Loulou Lollipop

Baby clothing, bedding, toys, feeding essentials, and more.  

Sale: 25% off everything sitewide (some exclusions apply)

Dates: Tuesday, November 21 through Monday, November 27

Tea Collection

High-quality, super soft baby, toddler, and kids clothing. 

Sale: 30% off sitewide

Dates: Sunday, November 26 through Monday, November 27

STATE Bags

Bags of various styles for kids and adults. 

Sale 1: 25% off sitewide, including sale styles

Dates: Thursday, November 16 through Monday, November 27

Sale 2: Free initials embroidery 

Dates: Friday, November 24 through Monday, November 27

CozyWay

Children’s socks and tights in fun colors and styles. 

Sale: 20% off its Amazon storefront

Dates: Monday, November 20 through Monday, November 27

Norani

Swaddles, baby and children’s clothing, and pajamas. 

Sale: 25% off sitewide

Dates: Monday, November 6 through Monday, November 27

Baby Gear

Snuggle Me Organic

Baby loungers, feeding pillows, swaddles, and other soft textiles. 

Sale: Up to 40% off sitewide

Dates: Sunday, November 19 through Sunday, December 3

WonderFold

Collection of stroller wagons.

Sale: 25% off all stroller wagons and up to 40% off accessories sitewide and on Amazon

Dates: Wednesday, November 1 through Thursday, November 30

Snuz

High-quality bedside bassinets. 

Sale: 20% off SnuzPod

Dates: Wednesday, November 1 through Thursday, November 30

VAVA

Baby tech gear. 

Sale 1: 15% off baby products

Sale 2: 10% off 8” baby monitor

Dates: Monday, November 27 through Monday, December 4

RAPTbaby

Smart baby sound machine. 

Sale: 15% off sitewide

Date: Monday, November 27

Thule

Strollers, bike seats, bike trailers, carrier backpacks, and more. 

Sale: Urban Glide 2 Dark Shadow for $420.95

Dates: Friday, November 10 through Tuesday, November 28

Silver Cross

Baby gear, including award-winning strollers and prams. 

Sale: 20% off Slumber Travel Crib, Jet Travel Stroller, select Wave Stroller Fashions, and Dune Stroller (in Space)

Dates: Tuesday, November 21 through Tuesday, November 28

Mockingbird

Baby gear, including strollers and high chairs. 

Sale: $50 off all stroller orders

Dates: Tuesday, November 21 through Monday, November 27

Stokke

High-quality, minimalist baby gear and essentials. 

Sale: 20% off Stokke Jetkids (a November Editors’ Pick!), Stokke YOYO Stroller 6+ (black with toffee), Tripp Trapp High Chair in “Natural” with “Icon Grey” cushion and tray or with “Into the Deep” cushion and tray

Dates: Monday, November 20 through Monday, November 27

Mom and Baby Essentials

Matrescene Skin

High-end, clean, pregnancy-safe skincare. 

Sale: 20% off sitewide

Date: Monday, November 27

Elvie

Wearable breast pumps and accessories. 

Sale: 30% off the Single Pump, Double Pump, Stride, Stride Plus, Catch, Curve, and Trainer

Dates: Monday, November 27 through Tuesday, November 28

Mommy’s Bliss

Health products for parents and babies. 

Sale: 25% off sitewide

Dates: Friday, November 24 through Friday, December 1

a2 

Premium baby formula.

Sale: Buy one get one free for all non-subscription purchases of a2 Platinum Premium Infant Formula

Dates: Monday, November 20 through Tuesday, November 28

ergoPouch

Organic sleep sacks, swaddles, and PJs for babies and kids. 

Sale: 30% off sitewide (some exclusions apply)

Dates: Wednesday, November 22 through Monday, November 27

Baby’s Brew

Portable bottle warmers and snack cups. 

Sale 1: 20% off sitewide 

Dates: Wednesday, November 1 through Thursday, November 30

Promo Code 1: BF2023

Sale 2: 30% off sitewide (for a limited time)

Date: Monday, November 27

Promo Code 2: BFVIP30

Kea Babies

Baby and maternity essentials. 

Sale: 15% sitewide

Dates: Friday, November 24 through Tuesday, November 28

Toys

Build-A-Bear

Plush toys (standard and DIY custom options) and accessories. 

Sale: 35% off select furry friends, clothing, and accessories online

Dates: Sunday, November 26 through Monday, November 27

Woom

Bikes and accessories. 

Sale 1: Up to 30% off bikes + free shipping

Sale 2: 10% off gift cards

Dates: Wednesday, November 22 through Monday, November 27

Lovevery

Montessori-inspired toys for babies and toddlers. 

Sale: $30 off Play Kits (applied as $10 across three Play Kits)

Dates: Wednesday, November 22 at 2:00 a.m. (EST) through Tuesday, November 28 at 11:59 p.m. (PST)

Promo Code: FUN30