Where babies, I mean baby fashion features, come from
If you’ve had a look at our April issue, you’ve […]
If you’ve had a look at our April issue, you’ve hopefully enjoyed the illegal levels of adorableness that is our Criminally Cute baby fashion feature. You guys, I wish I had a video of the meeting during which we brainstormed the concept. It started with a tiny seed (I said, “I kind of want to open with a lineup of babies”), spiraled into an overgrown weed (someone mentioned, “We could do a ‘public intoxication’ shot with a bunch of empty baby bottles strewn around some drooling munchkins.”), and was honed down to a well-manicured flower bed (a voice of reason stepped in, “Let’s keep it classy, y’all.”). Here’s the inspiration photo, which depicts a lineup of staff members at another baby shoot years ago and is displayed proudly on an office bulletin board:
And here’s the final product:
Alex, the seemingly innocent cherub (who is beating on her partner in crime’s head with markers in this behind-the-scenes film) is Associate Editor Alyson West’s daughter. These days, Alyson puts her hair in pigtails, and it is positively too much to handle. 










